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Bowling Center Success Stories & Product Insights from Brunswick

For generations, Brunswick has helped proprietors turn bowling into thriving entertainment destinations. Explore success stories, product innovations, and insights on the lanes, technology, and support behind the world's best centers.

Head-on view down McWally's bowling lanes with blue and red booth seating, a wraparound overhead scoring and video screen, and the McWally's Eats, Drinks, Bowling & Laser Tag logo on the wall.
Insights

10 Proven Ways to Grow Revenue and Empower Your Team

Ten Brunswick solutions proprietors are using to grow revenue per lane, give their teams more time for guests, and build a guest experience worth coming back for.
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Bowlers area, seating with built in ball racks, lanes, Sync & ball returns
Publications

The Impact of Knowing More: Turning Reports Into Real Action

IBI magazine features The BLVD, where COO Katie Corrigan uses Brunswick Sync reporting to catch problems, track promotions, and keep lanes running 98% of the time.
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VIP area, Center Stage seating, Sync, ball returns, and lanes under black light
Resources

Planning to Build or Modernize? Start With These Five Steps

Planning a new bowling center or major remodel? These five steps, plus lessons from proprietors who've done it, help you protect your investment before breaking ground.
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Curved red seats with white tables and screens in modern space.
Resources

Why Your Bowler Area Furniture Matters More Than Ever

Today's guests stay longer, eat more, and expect comfort. Here are 10 reasons why Center Stage modular furniture from Brunswick is built for how bowling centers operate now.
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Top down image of the full bowling lanes, purple mood lighting
Publications

Redefining High-Class Entertainment: Brunswick on the Middle East Market

InterGame features Brunswick's Luchi Nelson on why the Middle East is redefining premium entertainment—and how boutique bowling and Sync are meeting that demand.
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Wire mesh masking units and over head scoring
Publications

Duckpin Bowling's Big Moment: Impressive Revenue From a Small Footprint

BCM magazine explores the duckpin boom—big revenue from a small footprint—featuring Brunswick's Sync-integrated Duckpin solutions and their strong per-square-foot returns.
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Rear view of Boost ST string pinsetters with caution signs and numbered zones.
Publications

Built for Leagues How Strike Zone Modernized Without Losing the Competitive Edge

IBI magazine features Strike Zone in Williston, ND, where Boost ST replaced 1958-era pinsetters—cutting costs and downtime without losing the center's competitive edge.
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Person scans Sync Pay QR code on scoring tablet screen to pay $25.83
Publications

Modern Moves That Matter Now: How Olympia Lanes Modernized for Today

IBI magazine features Indiana's Olympia Lanes, where Sync and Sync Pay streamlined operations, raised average ticket size, and made ordering easier for guests.
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See how Brunswick's lanes, technology, and support can turn your space into a thriving entertainment destination.

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