It's All In Sync
Brunswick continues to evolve the bowling experience with Sync® Center Operations—a proven, all-in-one system built to manage every aspect of your center. As the fastest-selling scoring and management solution in the industry, Sync combines smart automation with cloud-based technology to simplify daily operations, adapt to your business needs, and enhance the guest experience. From marketing and lane management to reporting and revenue-driving tools, Sync is designed to grow with you. Since its debut in 2015, it’s helped centers across the globe run more efficiently, serve guests more personally, and operate with greater confidence.
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All-In-One POS System
Sync was developed through a unique collaborative approach with proprietors and continues to lead the bowling industry with advanced technology and automation. The platform helps centers tackle operational challenges, including staffing shortages and rising labor costs, through features like automated reservations, lane assignments, and real-time attraction monitoring. By integrating automation into processes like order-taking and lane management, Sync ensures faster, more accurate service, reducing wait times for guests and enhancing the overall experience.
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Manage Your Business
Sync's robust management capabilities extend from guest and labor management to bowling center, bar, and restaurant operations. Sync automates routine tasks such as lane reservations and guest placement using real-time attraction capacity monitoring, allowing staff to make quick, accurate decisions. The system even includes digital waivers that customers can complete via QR codes on their smartphones, further minimizing bottlenecks at the front desk. Your staff can focus on creating exceptional guest experiences and ensuring your center operates at peak performance.
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Attract New Guests
Sync is your ultimate marketing powerhouse, designed to attract more customers to your center, increase spending per visit, and drive repeat business. By automating your marketing efforts, Sync allows you to create, target, and deliver messages automatically, reducing operational effort, time, and cost. Marketing automation also allows personalized offers to reach guests at the right moment, creating memorable, customized experiences that build customer loyalty.
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Provide Better Guest Experiences
Sync includes games your guests will love, netting you additional revenue as they accelerate the action on your lanes. But it's not just about entertainment—Sync's automation features also allow guests to order food and drinks directly from their lanes using OrderNow, a highly visual and interactive menu on the Sync scoring tablet. Guests can even send messages directly to staff for assistance, ensuring quick service without leaving their lanes. Whether checking in through the Sync Service Kiosk or receiving special offers via the OpenLane custom mobile app, Sync's automation elevates the guest experience with greater convenience and personalization.
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Affordable Tech & Unparalleled Support
Our alternative buying plans and subscriptions make using the most powerful scoring and management software in your center easier. With its automated services, Sync functions like 2-3 extra staff members during peak times, cutting labor costs and boosting your center's overall efficiency.
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Future-Ready Technology
Brunswick designed Sync from the ground up, incorporating hardware and software technologies that push the boundaries of what automation can achieve in a bowling center. Sync's cloud-native architecture enables seamless, one-click updates, ensuring your system is always ready for tomorrow's challenges. Whether automating routine tasks or adapting to changing customer expectations, Sync's future-ready design keeps your business at the forefront of innovation and efficiency.
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